I AM Lip Gloss Collection
This lip gloss is different—it’s beauty with a purpose. Each shade is named after an empowering affirmation, so every time you swipe it on, you’re not just adding shine, you’re uplifting your mindset. It’s a daily reminder of your confidence and worth, designed to spark positivity for you and anyone who asks, “What shade is that?” With a hydrating, comfortable formula and a mission to inspire, this gloss makes you look good while helping you feel unstoppable.
Customer Reviews
SHANNON R
As a woman in my mid fifties, love the moisturizing feel of the lip gloss without the stickiness
VERONICA A
Despite having purchased numerous high-end brands, none have compared to this lip gloss, which are non-sticky and moisturizing.
SHAUNA M
I love this gloss, highly recommend. I wore I AM BRAVE.
CANDICE J
I just recieved mine and I am in heaven!! love that there's no tackiness and my lips feel so hydrated and look fabulous
JENNIFER J
Got mine and love them!!!!! Colors are amazing and I love the concept.
A little bit about me
Growing up, I had my share of struggles with confidence. I didn’t believe I was beautiful, I didn’t think I was brave, and I often felt I wasn’t enough. These feelings stayed with me through my younger years and inspired a journey that has now brought me here—launching an affirmation lip gloss line.
As an esthetician, my purpose has always been to help others feel their best. Watching a client leave with a new glow, a different posture, and a brighter outlook has been my greatest joy. It’s that feeling—of confidence, strength, and beauty—that I hope to inspire through this lip gloss line.
My inspiration for helping others with beauty and self-worth traces back to my mother, who ran a salon. I grew up watching her work, witnessing firsthand the transformation in people as they left her chair, standing a little taller and ready to take on the world. She didn’t just change their look; she transformed how they felt about themselves. Now, as a mother raising four daughters and a son, I want them to know they are enough, that they’re beautiful, brave, and capable of anything.
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The power of affirmations has always resonated with me. My older sister introduced me to them in my early 20's. She taught me that words have a huge impact, especially the ones we tell ourselves every day. That’s why I wanted to create lip glosses that are more than just a beauty product. Almost every woman, at any age, has a lip gloss they love and carry with them. By pairing it with a powerful affirmation, every time you pull it out, you’re saying words that lift you up. And when someone asks about your lip color, you get to affirm yourself once again.
This line is not about how we look; it’s about how we feel and what we believe. We all love that feeling of putting on lip gloss, but with this line, it’s also about speaking to ourselves with kindness and power. It’s a small but meaningful moment of self-love, and that’s what I hope my lip gloss can offer—beauty, belief, and a reminder of all the strength we already carry inside.
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